LET ME TELL YOU ABOUT US:
MaxiForce Traffic Control Bollards is a product line which stands on its own under the Blue Ember Technologies, LLC company name. We are a manufacturer who produces specialty bollards (pronounced BALL-ARDS). Bollards are essentially posts that can be installed anywhere you need to keep vehicles from entering an area (sidewalks, alleys, fire lanes, etc.). While we do sell standard run of the mill fixed posts, our marquee bollards are considered specialty products because they are operable and are much more than just posts in the ground. We have bollards which will fold down (collapsible), breakaway when struck for emergency access or which can be removed from the ground (removable). These products are primarily used in parks, trails, sidewalks, on college campuses, alleyways, in fire access roads, around hospitals and K-12 school buildings, etc. The products we make are almost 100% steel and are powder coated for durability and aesthetics. Please visit our website at www.maxiforcebollards.com for more details on our products.
HERE IS WHAT WE NEED:
I need a logo for the MaxiForce Traffic Control Bollards product line. This logo will be used on the product website, in product CAD details, on all company collateral (letterhead, business cards, envelopes, etc.) and on all marketing materials. It would be nice to see a logo that would work in black and white as well as color but is not an absolute requirement.
OUR TARGET AUDIENCE IS:
Our typical customers are architects, fire marshals, facility supervisors, park (landscape) designers, end users or anyone else who can specify site furnishings (site furnishings are anything such as benches, bike racks, garbage cans, bollards, etc.).
WE LIKE THESE DESIGNS:
There is no pre-conceived notion of what the logo should look like or what the color palette should be. I do tend to lean towards liking a more linear logo than a block style one. It will be easier to fit a horizontal design into our existing collateral material than it would be to use a more vertical, block style logo.
WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:
The only thing that MUST be in this logo is the MaxiForce name followed by the TM trademark symbol and the words 'Traffic Control Bollards'. The colors DO NOT have to mimic what is currently on our website.
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