LET ME TELL YOU ABOUT US:
re NEW MAN (exact spelling) is seeking a new logo for a website currently in development. This company specializes in male menopause treatment, which is also referred to as andropause in the medical community.
Another way of describing this company is it offers male hormone programs for men ages 35+ that are beginning to develop the signs of male menopause and want to get their energy back professionally and their mojo back in their personal life. Hormone treatment programs consist of individualized treatments and can consist of testosterone supplements and HGH (human growth hormone), among other options.
HERE IS WHAT WE NEED:
New logo for a new website being developed. New logo should communicate that the company treats andropause symptoms through male hormone treatment (ex. testosterone supplements and HGH, among others)
About the new site:
The new website uses a range of blues (including blue-grey colors). The new site is accented with white, dark blue and some yellow text as accents. Current site is at renewman (dot) net. This replaces the logo in the top left hand corner
OUR TARGET AUDIENCE IS:
Men ages 35+. Target range is upper middle class and affluent men in their 30's, 40's or 50's. Our target audience is looking to have renewed energy in their professional careers to 'get an extra client' a month, but still have the energy to spend time with their family at night and later their partner in the evening. Think anti aging and think about helping men wind the clock back 10 or more years.
WE LIKE THESE DESIGNS:
current logo is located on renewman.com (you'll note its wider than it is long). This has a different spelling (reNEW MAN) than the desired new logo (re NEW MAN). The image of the heads in the logo do not need to stay.
renewman (dot) net is where the new site in development is located. This logo replaces the one in the top left hand corner of the page.
WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:
word "re NEW MAN" must be in text. Slogans may or may not work. Samples of slogans that might work well:
Feel better do better be better
Take control of the aging process
Gentlemen Restart you engines!!
Getting older is inevitable getting old is not
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