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Business Info

Business Name

Where I've Been

What do you do?

Where I've Been is a leading travel social network, dedicated to enabling members to chart their past, present and future travel plans while discovering destinations for their next adventure. Launched in 2007, Where I've Been has quickly grown to more than 9 million registered users who have contributed nearly a half a billion global travel intents via Where I've Been's innovative, interactive map. Where I've Been's destination site and platform have been built around its proprietary back-end software, which allows users not only to capture their travel history and intentions, but also to share their maps and profile with their social networks.

What is the exact name you would like in your logo?

Where I've Been

Target Audience

What is your industry?

Social Travel

Describe the target audience for your logo

Young, hip social media junkies who love to show off their travels

What are the top 3 things you would like to communicate through your logo?

Where I've Been is young, fun and adventurous. Our voice is conversational, savvy and irreverent. We're your best travel buddy who knows where you've been and where you'd love to go.

Style and Concept

What logo styles do you like (text only, image only, text and image, etc.)?

Text and Image

What colors do you want to see in your logo?

Shades of blue, grey, black and possibly green unless you have some great ideas otherwise.

What colors do you NOT want to see in your logo?

Anything very bright or gender-specific - no pink or purple.

Where will your logo be used (print, website, etc.)?

Web Site and Facebook Application primarily, but also marketing materials, ads, etc.

Do you have other info or links you want to share?

The logo should retain some elements or semblance of the original logo because we already have brand exposure. However, it needs to be easier to read, scalable and be more consistent with a brand persona that's fun, adventurous and irreverent. We're okay with you taking the words outside of the circle, putting Where I've Been all on one line or changing the shape of the globe itself. We will also have additional design work for the designer of the selected logo.

The original file is available at http://media.whereivebeen.com/index.htm



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