LET ME TELL YOU ABOUT US:
We are a new company that offers Botox treatments for upper face wrinkles and also the new Sweatox treatment for uncomfortable underarm sweating. We are based in London, England. There will be several treatment locations available for patients to choose from, or uniquely, patients can also be treated in the comfort, conveneince and privacy of their own home. This concept has been branded Hometox.
HERE IS WHAT WE NEED:
I need a fresh and clean logo designed to go on my website banner, as well as for use on other marketing tools such as fliers, my business cards, etc. Essentially I will use it to give my business an image and an identifiable symbol.
Ideally, once I have my logo for the company, I also want to use the theme of this to create a logo for my Botox, Sweatox and Hometox marketing also, so there will certainly be more work for whoever gets this right!
OUR TARGET AUDIENCE IS:
Both men and women are potential clients and there really is no age limit for the treatments.
But it would appeal to trendy 20's - 40's mainly. There isn't a typical patient at all and therefore the image doesn't need to be styled to appeal to any group in particular.
WE LIKE THESE DESIGNS:
To see the current website (although not quite finished yet..) please have a look
You can see my temporary logo that I created very quickly to get an idea of where it will go and the size of it, although again this can be changed. But it shouldn't be overbearing or very large. Ideally it would be sat at the top left of every page of the website.
The images on the header of the pages give some idea of the 'ethos' of the business. Its fun, summery, fresh, happy. Not clinical or medical AT ALL!
WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:
I'm not a designer (at all, I'm a doctor!) but I've had a few concepts in my head that may or may not give to someone some inspiration with this:
1) Since the business is concerned with wrinkle and sweat treatment, somehow some sweat (water) drops and wrinkles images/shapes could be incorporated into or around the letters, or even as a superscript? Therefore rather than needing a symbol or similar to go with my name in the logo, these images with the name will form the logo itself.
2) If that doesn't work at all, maybe some bold letters, (not medical or clinical) promoting a fresh, clean image. Maybe white lettering on a blue background?
With this, I'd like some sort of symbol or logo, rather than just the name itself that gives my business a recognisable image.
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