What is the exact name you would like in your logo?
What is your industry?
Blogging on Christianity, culture, and politics
Describe the target audience for your logo
My audience is young, college-educated, and aware of everything pertaining to culture and politics. They like shows like Friday Night Lights, music like Mumford and Sons, and other indie music, but also read Plato, Homer, and Jane Austen. They are both artistically minded and very intelligent. They tend to be religious, but are more interested in rigorous and civil discussion of important ideas than anything else.
What are the top 3 things you would like to communicate through your logo?
intelligence, sophistication, warmth
Style and Concept
What logo styles do you like (text only, image only, text and image, etc.)?
text only (wordmark), letterform mark, web 2.0
What colors do you want to see in your logo?
I like warmer pallets and colors. I'd be curious to see oranges, grays, deeper reds, etc. but am open to anything.
What colors do you NOT want to see in your logo?
I think I would like to avoid bright colors.
Where will your logo be used (print, website, etc.)?
Website and print.
Do you have other info or links you want to share?
Unless it is very sophisticated, I would like to avoid religious iconography in the logo (i.e. no crosses, doves, etc.).
Additionally, I'd be interested in seeing both Mere Orthodoxy and MereOrthodoxy.com. We are open to using the brand both ways.
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