LET ME TELL YOU ABOUT US:
We got started in Jan 09 so we are very young. We are trying to break some ground - open up conversations among people who don;t communicate, aren't networked together, and are sometimes doomed to "reinvent the wheel". Our target demographic combines qualities of social entrepreneurship, technical expertise, and community organizing. The "Global South" term refers to citizens of developing countries who are playing increasingly larger roles in development programs. We will be using web 2.0 tools to reach and engage these people!
HERE IS WHAT WE NEED:
Logo for website, brochures, and stationery
The logo will be displayed on our site at 350 x 200 pixels
Three hexadecimal colors: #D18C42, #758C86 and #6C6A65.
OUR TARGET AUDIENCE IS:
Worldwide audience of front-line development workers whom we want to join our online community. We are new - few of them know us yet.
Our logo should give us a visual identity that captures most or all of these qualities:
A spirit of innovation
Probing questions and useful, timely answers
Fast diffusion of knowledge to those who need it
A level playing field where expertise is rated by the people who use it
A culture of openness, curiosity, and respect
WE LIKE THESE DESIGNS:
Look at dai.com website and "flag" logo. DAI is the company whose donation got us started. Its visual identity is compelling.
WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:
We're open minded - want to see how creatives attack the problem!
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