LET ME TELL YOU ABOUT US:
SkateWraps is a project created by WrapJax; a vehicle wrap company (www.wrapjax.com) based in Washington State.
The SkateWraps project is geared towards the skateboarding community and will be available for purchase at SkateWraps.com (there is nothing here at the moment....just a parked page at GoDaddy) and through a network of select Authorized retailers.
SkateWraps allows skateboarders to purchase either a custom designed skateboard wrap or the ability to upload their own design which will be printed and shipped directly to the customer.
Definition of a skate wrap: A printed vinyl graphic with an adhesive backing and a clear grip tape covering the graphic side of the wrap allowing the image to be visible yet still remain grippy for the skateboarder to ride their deck.
The SkateWraps site will feature board designs from talented, contemporary graphic designer submitted artwork which meet the SkateWraps design criteria and that of the SkateWraps voting community. The selected artwork will pay a royalty to the designer for each board design of theirs that is sold on the site or through our retail distribution network.
The difference with a skateboard wrap from SkateWraps will be this. Instead of the graphic being applied to the bottom of the skateboard (which is where all skateboard art is currently located), a SkateWraps skateboard wrap will be a design which is applied to the top of the skateboard deck and comes with the graphic visible underneath a "pre-applied" clear grip tape application. All the user will need to do is follow the simple, printed and/or video instructions of peeling the backing off the artwork, applying the graphic to the top of the skateboard deck and trimming off the edges. This allows for top view visibility underneath the clear grip tape of the graphics on the skateboard.
HERE IS WHAT WE NEED:
The logo will be featured on the SkateWraps website, packaging, marketing collateral, promotional media, etc. (These projects may also be posted on CrowdSpring in the very near future)
OUR TARGET AUDIENCE IS:
The skateboarding community is a very fickle, creative and stylish group of people. The logo needs to be communicative of that, while at the same time remain timeless. This is not a product that is limited to North America. It has a global market and the product will be available for purchase at all corners of the globe. Whether a buyer is in Lima, Peru or Wichita, Kansas, the branding for SkateWraps needs to reflect the style and essence of the product.
It DOES NOT have to have a skateboard present in the logo. To the contrary, we may prefer designs that don't feature a board in the logo. Please BE CREATIVE and let yourself be limitless with potential concepts.
WE LIKE THESE DESIGNS:
As much as I would like to point you in the direction of companies we admire and respect, I think that would just limit you on the creative genius that you have. We will say this! We have great respect for Steve Jobs and his maniacal reverence for design. By no means, may this be a dictation on making SkateWraps look like an Apple product. Please use your prowess as a designer to create an identity piece that you can be proud of so that you may say you played a part in the history of SkateWraps since your logo will be featured on each and every single product that we ship.
.....OH WAIT! We lied. Here is one logo that we like. Simple, clever, colorful, fun! You don't need to "copy" this......we just wanted to give you some ideas on the kind of style we like.
WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:
No limitations whatsoever! Please only submit designs that will translate well to the skater community.
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