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Tell us what you need
What is the exact name you would like in your logo?
BW or B&W or Black and White or Black & White - it could also include word sport or sports
What is your industry?
Food and Beverage
What are the top 3 things you would like to communicate through your logo?
Great taste our products taste the best
Premium but inexpensive and fun you know you get quality with decent pricing, while making you happy
Hydration - these products deliver on their promise
We want Black & White to be synonymous with sports drinks and nutrition.
What logo styles do you like (image + text, image only, text only, etc.)
Image + text (or image only). It is critical the logo (image) can be used with or without the text.
Examples we like are Innocent, Monster, Apple, etc - simple yet powerful logos.
The image has to be so easy/simple or powerful that it can be remembered easily and as such will be always be associated with Black & White Sports concept.
Do you have any other info or links you want to share?
Our mission: To make the best tasting sports drinks and protein shakes etc in our Sport Nutrition concept. We like clean, minimalist, contemporary designs.
It is important that the logo works in black & white as well as colour. Please go wild and show us your ideas!
The logo must reflect the products great quality while being inexpensive. It should create an emotional link to the customer.
The logo needs to work on our products, business stationary, the website/mobile website, merchandise such as tee-shirts and mugs and on company vehicles.
We have very good connections in race car driving (up to F1 and WRC) so our drinks and logos will be at some point on some race cars as well. So we are looking for a brand that conveys all of the above as well as speed and has a modern look.
To see the logo on business stationary, and how it looks on a round product package (white plastic, about 1 liter/32 ounces in size) with packaging text would be advantageous.
If you google picture search with words black and white sports you will get a lot of black and white sports images images like this one http://www.123rf.com/photo_6520378_set-o... . We are open too see ideas of such imaging on packaging as well.
Thank you for letting your ideas run and for your hard work on this!
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