Here's the client journey on crowdspring:
1.The client completed an interactive design brief.
- The brief is customized for each project category.
- The client specifies what they want (and don't want).
- Simple and proven process (takes just a few minutes).
2.Our über-talented designers created dozens of unique designs.
In a typical Logo project on crowdspring, many professional designers submit dozens of custom designs based on your brief. See all designs submitted to this project.
- 220,000+ designers from 195 countries.
- The client reviews & gives feedback.
- Great collaboration tools & free focus groups.
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3.The client picked the winning design and received final files.
After collaborating with multiple designers, the client picked their favorite design, reviewed proofs, requested and received tweaks, and approved final files. The client received high resolution final design files and a signed intellectual property agreement giving the client full ownership to the design.
- Collaborate with the winning designer.
- The designer will implement final adjustments.
- The client receives full intellectual property rights.
LET ME TELL YOU ABOUT US:
Our company has two divisions merging under one "Group" name and logo. We are posting two projects, one for each name currently under consideration. This is the first project.
Our Group helps clients obtain public opinion, get people elected, sell things and deliver customer support.
Our company conducts marketing research surveys (telephone, mail or web-based interviews). We learn what is important to the public, why that is, and how our clients can change their products or services to meet public demand
We provide Call Center services for customer service, sales, or persuading voters to support a candidate or cause.
HERE IS WHAT WE NEED:
Logo design for a company called the "Infion Group". Tagline is "Information, Direction, Results"
OUR TARGET AUDIENCE IS:
We do not mass market to the public...we sell to agencies, consultants, campaigns and companies. Logo cannot be silly, "twitter-y", should come across as straightforward, clever, strong. Think of a combination of Don Draper and MacGyver.
WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:
The word "Infion" more prominent than the word "Group", however both must appear.
Prefer line art-type logo over something with gradients.
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