About Your Company
This logo is for a professional network of women who work in Financial Services.
Screen / Digital
Preferred Logo Style
Image + Text
Colors to Explore
Women in Financial Institutions
Top 3 Things
Inclusion; Strength; New openings.
This is a logo for women who work in Financial Services. It needs to appeal to women without patronising or falling for stereotypes. It needs to create a sense of inclusion, of welcome, and of encouragement. The name of the group is a deliberate play on words: Women in Financial Institutions or WiFi...it's about connectivity, but not about tech or about wireless connectivity in a purely or literal technical sense.
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