LET ME TELL YOU ABOUT US:
Thank you for considering a submission for our logo project! Here's a bit of information about us...
1 Degree Capital is a group of private investors who support small business owners by providing the capital (funds) they need to sustain or start a business. We take a personal approach to business financing, looking at all aspects of a business rather than making lending decisions based on credit alone.
We believe in listening to our customers, learning their needs, and leading the way towards the right solution. We provide business leases and loans for equipment, working capital, and other needs.
About our name: Theres a concept called "Six Degrees of Separation" that essentially says everyone is at most six steps away from any other person on Earth, so that a chain of "a friend of a friend" statements can be made to connect any two people in six steps or less.
When it comes to real life, most people prefer do business as directly as possible. Especially when money is concerned when you add layers of separation between you and your source of money, it can get pretty expensive pretty fast. Every layer has their own rules, and every layer adds their own fee. In business, wed all prefer to be just one degree away from our money.
1 Degree Capital is just that 1 Degree of separation between you and your source of money, whether you are on the receiving end (getting a loan from us) or on the investment end (giving out the loans). We are a group of private investors with our own funds we make the decisions, write the checks, and even do our own billing and collecting.
1 Degree Capital Local Capital for Local Businesses (tag line is a
work in progress...)
HERE IS WHAT WE NEED:
Were looking for a logo that will help us visually illustrate our commitment to the success of small businesses.
OUR TARGET AUDIENCE IS:
Our focus is on small businesses located in the greater Washington DC regional area who are seeking financing for their business needs.
WE LIKE THESE EXAMPLES:
Sorry, we don't have any examples to share with you.
WE ABSOLUTELY MUST HAVE THIS IN OUR PIECE:
Well try not to cramp your creative genius too much, but there are a couple of must haves for our logo. First is color. Our logo needs to
be centered around the colors of blue and orange (were thinking midnight blue and burnt orange, but can be a bit flexible here).
Please feel free to use the format of either One or 1 for the first part of our name.
Finally, we would like to steer clear of tying the logo to anything specific about the Washington DC area.
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