• Award$400
  • Entries106
  • Creatives25

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Business Info

Business Name

Leeway Enterprise

What is the exact name you would like in your logo?

Wiki Tiki

Target Audience

What is your industry?

Retail Internet sales

Describe the target audience for your logo

30 - 50 years old, mostly female, professionals with some disposable income, willing to pay a fee for personal shopping service. Internet comfortable. Likely have traveled. Enjoy food and drink.

What are the top 3 things you would like to communicate through your logo?

Fun, friendly, efficient.

Style and Concept

What logo styles do you like (text only, image only, text and image, etc.)?

Prefer clean type, not too busy imagery. Easy to read, no matter the media. Not size dependent. In other words, scalable.

What colors do you want to see in your logo?

Open to colors. The logo will need to work in color and b/w (or one color). Use of 2-4 colors ok, less better in terms of production costs.

What colors do you NOT want to see in your logo?

Open to colors.

Where will your logo be used (print, website, etc.)?

Print collateral (cards, labels/sticker, brochures, etc) and on the Web on a website and in online ads.

Do you have other info or links you want to share?

Wiki = fast
Tiki = island/Polynesian reference. I like the Hawaii 60s feel, but interested in a contemporary interpretation.

Don Tiki and Trader Vic's are along the right lines, but flat and/or cheesey.

Materials

Contract
Files

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