LET ME TELL YOU ABOUT US:
"Peak Performance International" is a consulting company that focuses on building productive work environments and constructive relationships between employees and employers in order to achieve optimal performance within the companies with whom we work.
HERE IS WHAT WE NEED:
A logo which will set the tone for branding this new company. The logo will be used on all web, presentation, and print material.
Keywords/concepts to think about when creating this logo: high performance, precision, getting the most out of people, increasing profits & customer satisfaction, Real & actionable ideas.
OUR TARGET AUDIENCE IS:
Medium to large corporations, governments, large organizations. The primary decision makers within these organizations are executives.
WE LIKE THESE DESIGNS:
We like the colors burgundy and gold. We're looking for a strong, solid font (nothing italic or script). We have attached a mockup of a design concept (for the company under its former name) which is somewhat like what we're looking for (but only in a very general sense!)
WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:
Must have: The name: Peak Performance International AND the tag line Building high performance cultures. Because we work to improve the level of employee engagement and thereby improve company profitability, a sense of growing or improvement should be evident in the logo design. We often refer to a triadic relationship between capability, will, and focus, which we represent with three circles that overlap in the middle. So another option might be to represent this threefold concept visually. Keep in mind the concepts mentioned in the "Here is what we need" section.
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