LET ME TELL YOU ABOUT US:
We are a social network for bond investors. The name of the site is bondsquawk.com and it is a destination for bond investing related content, chatter, and meeting place for other bond investors. The name of the site is inspired by 2 things....bonds and Squawk boxes. A bond is a financial instrument and its wikipedia definition is here:
A squawk box is an intercom that is installed on trading floors which allow brokers and traders to communicate market information or deals with the entire floor. I would say three words that describe a squawk box is loudness, informative, and speaker (as in audio equipment). The term squawk box is also the inspiration for the show on CNBC named Squawk Box which is a long running business news TV program that airs everyday at breakfast time.
HERE IS WHAT WE NEED:
We need a logo to be displayed on our website.
OUR TARGET AUDIENCE IS:
Bond investors but with a consumer internet twist. They are typically over 30 years of age and are usually more sophisticated financially. Our audience tends to have a good understanding of financial markets and has tremendous interest in following the latest information to help them become more profitable investors.
WE LIKE THESE DESIGNS:
This is a social network for a savvy group of consumer investors so we like designs that are somewhat consumer friendly and catchy but not too cartoon like. It needs to be taken seriously, but not too wall street like and not too conservative.
WE ABSOLUTELY MUST HAVE THIS IN OUR DESIGN:
the name of the site, bondsquawk, should be in the design.
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