LET ME TELL YOU ABOUT US:
We are Young & Successful Media, a company that helps young people all over the globe find professional success and realize their true potential. On our site ysn.com we provide tools such as a career assessment and Industry Q&A; and on our blog youngandsuccessful.com we provide informative and inspiring content related to career success. As authors of the New York Times Bestseller, Secrets of the Young & Successful this kit is a natural extension to our product line.
HERE IS WHAT WE NEED:
We are working on a 30 Day Fast Track to Success system/online program, which will include daily lessons taught through articles, videos and audio segments. This kit will be sold through our blog, youngandsuccessful.com and through affiliate sites, but may end up being sold as a complete system w/ books, workbooks, etc. (In which case there would be opportunity for more design work). Right now we need a product logo that is consistent with the vibe of our brand. We are looking for a logo that encompasses our brand sensibility - something not too similar but doesn't clash, while attracting attention and generating intrigue.
The logo should give the vibe and feeling that this is a product created by us. Please take a look at our blog, http:youngandsuccessful.com, to get a better idea of our style and brand.
We are open to different variations of this idea, but would like to see something that reads "30 Day Fast Track to Success" and also "Fast Track to Success."
OUR TARGET AUDIENCE IS:
18 - 34 year olds who are either lost and confused (don't know what to do next) and/or ambitious people looking to find career success as soon as possible. Our products are highly relevant to people of any age in career transition as well.
WE LIKE THESE DESIGNS:
We love Eurostile Ext 2. It's the font used in all our company logos. We are thinking about incorporating purple into the mix. Not sure which shade, but something that will not look out of place but stand out from all of the other colors currently on the blog.
WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:
Must: The product name "30 Day Fast Track to Success" and "Fast Track to Success" in two different versions.
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