LET ME TELL YOU ABOUT US:
Can A Sista Rock A Mic? began as women's independent music festival to highlight women performers with progressive messages in hip-hop, soul, folk, etc. The festival is evolving to include works from women in theater, film, design, art, and continue performances in music. This logo will be its new identity with the acronym "CASRAM". Tagline: "Amplifying the female voice in art, design, film, theater, music, and beyond..."
HERE IS WHAT WE NEED:
The festival needs a new logo to accompany its new, broader reach, featured genres and demographics.
It will be used to brand the web, signage, stationary, clothing, and associated events that will now take place year-round instead of once a year within a festival.
The logo should somehow indicate female or woman in arts, without being too feminine and flowery, -80% more directed toward expression than gender.
OUR TARGET AUDIENCE IS:
Primarily women in the independent arts movement, mostly music, but now attempting to reach those in film, theater, visual art. Majority are 21-40 years of age, artists/musicians, many who enjoy jazz, hip-hop, 80s, neo-soul, house, reggae, R&B, rock, folk, and dance music. Skews "urban" , metropolitan, edgy and nerdy.
WE LIKE THESE EXAMPLES:
URBAN MUSIC FESTIVAL logo (AUSTIN, TX) http://07.urbanmusicfest.com/news_07_shi...
KODAIKANAL FESTIVAL logo
MCDOWELL MTN MUSIC FEST
JACK JENNY MUSIC FESTIVAL [**!**]
AUSTIN OUTER LIMITS
SAN FRAN OUTSIDE LANDS
URBAN ARTS FEST
SYRACUSE FILM FEST [***!***]
WE ABSOLUTELY MUST HAVE THIS IN OUR PIECE:
clean design, yet urban/edgy
would like version without txt and version with "CASRAM Music & Arts Festival"
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