LET ME TELL YOU ABOUT US:
Our moto is "Moderate couture bridal gowns in an intimate setting." Our customers love us for being approachable, friendly, and easy going. We are not your typical stuffy or snobby bridal shop. 80% of our current sales are from word of mouth.
Because we haven't had a huge bank account to make the interior of the store look regal, we've opted for the "shabby chic" look.
You can read customers' feedback on Yelp!: http://www.yelp.com/biz/jaime-bridal-ple...
or read about the owner and the store at our current website: www.jaimebridal.com.
HERE IS WHAT WE NEED:
We need a logo. Something that isn't too stuffy, but still personifies a professional environment. We love whimsy and all things romantic.
The logo will also be incorporated into our store's sign on the outside of the building.
We want to use the logo for everything in addition to the store's signage: on the website, stationary, business cards, advertising, contracts . . .
OUR TARGET AUDIENCE IS:
Women 20+ = Brides, moms, friends, kids.
WE LIKE THESE DESIGNS:
Most of the bridal shop logos that I have found are a little cheesy like they were designed in the 80s. Like the designs of http://www.mygatsby.com/ for their wedding invitations. Modern, whimsy.
WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:
Must be easy to read. Easy to recognize. Don't want anything to date the logo. Would like to use it for years to come.
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