LET ME TELL YOU ABOUT US:
We are a small group of consultants who work for high-tech companies, mostly startups but also turnarounds, spinouts, and restarts. We provide one or more of a few key missing pieces to get a company back on track. It could be a new strategy, new tools and methods, a very skilled and experienced interim executive, or just advice. We often end up working in these companies ourselves, either as contract employees in leadership roles, or advisory roles, or providing support services where needed. Our typical engagement is 3-6 months. We have been in business for eight years and are modestly successful, and we have two DBAs: MarketMakers and Channel Group.
HERE IS WHAT WE NEED:
We need a logo, chiefly for our websites (which are under development) but also for other similar uses, such as for PPT graphic, maybe business cards. But chiefly for the website.
OUR TARGET AUDIENCE IS:
We get clients by referral, not by advertising or prospecting. They are venture capital principals, investors, board members, sometimes even operating management. They are 50-65 years old, successful, conventional but also very entrepreneurial, confident people. We've been recommended, so they will hire us if we make the right impression.
WE LIKE THESE DESIGNS:
I'm enclosing a stock graphic, an exploding cube, which we like very much. We think it could be adapted for a logo without too much effort. Our thinking was that the missing pieces represent what we would bring to a project, the pieces needed for our client to make his company successful. We could elaborate on this, for example add graphics (representing strategy, execution, skills, tools, etc.) to the surfaces of the missing pieces, etc., and use this as a thematic in other places on our website, in presentations and white papers.
WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:
Something clean and as simple as possible.
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