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Business Info

Business Name

Uptime USA, LLC

What is the exact name you would like in your logo?

Uptime

Target Audience

What is your industry?

Uptime USA is the high quality service provider for all Information Technology functions of small to mid-size organizations. We guarantee our customers will have access to their servers, networks, Internet, and email systems; eliminating costly employee downtime and allowing our customers to focus on their business. We go beyond the typical IT vendor by providing local service for your hardware, internet, phone, software and mobile needs. By aligning your IT investments with your business objectives, we deliver enterprise-level quality and reliability while lowering your IT budget.

Describe the target audience for your logo

This is business to business. We sell to professional small businesses (15 to 200 employees). Typical target is the Owner, President/CEO, Director of Finance or Office Manager. Types of customers are Architecture, Professional Consulting, staffing, CPA, Legal, Non-profit organizations.

What are the top 3 things you would like to communicate through your logo?

Dependable
Professional
Their IT systems are always on (Uptime)

Style and Concept

What logo styles do you like (text only, image only, text and image, etc.)?

The style should show a corporate feel and use the fact that "uptime" is a key part of the delivery of our business. We provide uptime (IT managed services to keep their systems "up") Uptime all the time.

What colors do you want to see in your logo?

Blues, greys, whites - but open to creative thoughts. We don't have an existing color palette as we are starting this branding from scratch.

What colors do you NOT want to see in your logo?

orange, yellow, bright green

Where will your logo be used (print, website, etc.)?

Logo is primarily for Web presence, but will be used for all business purposes such as print, business cards, etc..

Do you have other info or links you want to share?

We are open to creativity. If you can show the Uptime wordmark(Logo) that is synonymous with a company's IT systems being "up" all the time, that would be great!

Materials

Contract
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