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Business Info

Business Name


What is the exact name you would like in your logo?


Target Audience

What is your industry?

The intersection between action sports and fashion.

Describe the target audience for your logo

Our target is people who are passionate about extreme sports.

They are mostly male with age ranging from 16-35 years.
They enjoy action sports like twintip skiing, surfing, snowboarding, skateboard and bmx etc.

Our audience is located in Europe, North America, Australia and New Zealand. They are in all situations of life, but a large share goes to school/university.

They like to be trendsetters and to have the best equipment out there.


What are the top 3 things you would like to communicate through your logo?

1. Passion for extreme sports.
2. "Fresh" and fashionable.
3. Its a real brand. Made by athletes, for athletes.


Style and Concept

What logo styles do you like (text only, image only, text and image, etc.)?

1. The brand name in text "douchebags"
2. A logo symbol of "db" ( db/dB/DB/dB (your chose) )

We want a logo consisting of both text and symbol.
The two should work together but also separate.
It should be simple, strong, clean, symmetrical and classy.
Both should be easy to recognize.

The logo and symbol must work in 2D graphic for die cut stickers etc. And like you all know: all eyes recognize symmetry.

Please present your work on a plane background.

What colors do you want to see in your logo?

The logo needs to work in single color for die cut sticker etc.

What colors do you NOT want to see in your logo?

no specific.

Where will your logo be used (print, website, etc.)?

Tags, website, print, clothes, die-cut stickers, and other types of garment.

Do you have other info or links you want to share?

This logo will be used on all products, for die-cut stickers, and also on t-shirts.

Your primary goal is give us our logo on a plane background.

We are also planning to use the logo for fashion t-shirt (see materials for style) so if you have the time also try to play around with the name on that as well.

It could be something like:
Dream as if youll live forever

Douchebags never die


Live as if you die tomorrow

Douchebags don't care


The greatest pleasure in life is doing what people say you cant do

Douchebags live forever




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