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What is the exact name you would like in your logo?

Hummingbird and Vixen

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Hummingbird and Vixen is an online store, specialising in erotic luxury products. The range will include a variety of boutique lingerie brands and a selection of pleasure instruments. We are aiming to create a store our customers love visiting, somewhere full of fun and surprises that brings out both her cheeky and sensual sides, and celebrates the playful and liberating face of erotica.

The Hummingbird and Vixen branding represents the different personalities modern women have in their private lives. The Hummingbird is our romantic side, whilst the Vixen reflects independence and virility. This variety of moods is reflected in our range, we have intricate, pretty items for when our customers
feel like Hummingbirds, and more daring and vampish items for when her Vixen is on the loose. In addition, our store also offers clients a range of erotic toys and pleasure instruments, because both Hummingbirds and Vixens like having a good time!

We opted for an online store, as this format enables our customer to take her time browsing, whilst enjoying complete privacy. We have a generous returns policy to ensure shoppers feel confident making
their purchase with us.

The business is operated by two young women, seeking to create the sort of store theyd like to visit. Having recently returned to Australia from London, weve seen the fantastic range of reasonably priced lingerie available in Europe and want to give our Australian sisters access to these products! We will
focus on providing affordable, fashion-forward European design and high quality erotic toys for discerning Hummingbirds and Vixens.

What are the top 3 things you would like to communicate through your logo?

- Luxurious
- Fabulous design
- Cheeky

What logo styles do you like (image + text, image only, text only, etc.)

At this stage, we dont have any fixed ideas of what the logo should be text, image or combination of the two.

In terms of colour, we have selected a vibrant royal blue as Hummingbird and Vixens signature, this would need to be reflected somewhere in the logo.

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