LET ME TELL YOU ABOUT US:
We are a new organisation, a collaboration of several companies joining forces. We are active in the entertainment and theatre industry, an industry that is continuously in development. As a dynamic company we like to think ahead and be able to respond quickly to changes in the market.
We focus on providing a complete service package to our business partners and maintain involved and flexible collaborations with them; we are about doing business in a new style.
HERE IS WHAT WE NEED:
The full name is going to be abbreviated to 'PIT', and we want those 3 letters as a logo.
Also, we want to see a variation of the logo that contains the name 'PIT Entertainment'.
PIT stands for an organisation that got verve and lan, and is spirited and energetic.
The logo will be used (amongst others) on the website, stationery, commercial prints, posters and clothing. It needs to be recognizable (image, but also the letters PIT) from a distance and stand out in a poster (it will be present as a small logo on posters up to A0 size).
We like our logo to be in one or multiple colours that are hip, fresh and warm (no cold colours/feeling), our preferred range of shades include yellow, orange, pink and red.
The focus of the logo are the three letters, but we would like to see some nice playful idea (connected to our industry) for the dot on the i, even with the possibility to make it slightly animated (on website and other digital applications).
OUR TARGET AUDIENCE IS:
Part of our business is B2B in the creative industry, but we also serve the general audience (no specific demographics).
WE LIKE THESE EXAMPLES:
As mentioned above we like certain colours and an animated feature (industry related) for the dot of the i. This gives the logo something playful, without losing the recognisability of the letters.
WE ABSOLUTELY MUST HAVE THIS IN OUR PIECE:
As mentioned before, the logo and letters must be recognisable and visible from a distance.
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