Who are you?
We are an established e-commerce company selling products through a number of venues.
For the purposes of this project, we sell high strength neodymium/rare earth magnets.
What do you need?
We are are changing the name of our primary web site to apexmagnets.com. The business name will be Apex Magnets.
Therefore, we need a new logo. We believe there are two possible approaches to the design.
1. A more graphic-based design which incorporates the following:
Apex - either the word itself or the meaning, i.e. "the top" "summit" or simply "the best".
Please try to avoid using the classic "horseshoe" magnet as part of the design if at all possible. We will not rule out it's use, but it would need to be very original for us to accept it.
2. Our preference is number 1, but if that is not possible, we will need to go with a logo that is primarily text-based and we will be open to ideas.
Who Is Your Audience?
Our audience is both industrial and consumer. Buyers are roughly 60% male 40% female. Our products appeal to all age demos.
We Like These Examples
No specific examples, just remember the look of our site is overall industrial and clean, so we need the logo to match.
We Absolutely Must Have
Primarily chrome or gray scale
Please see our current web site at www.emovendo.net. You will see the color scheme we are using and will continue to use under the Apex Magnets name.
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