LET ME TELL YOU ABOUT US:
The company that this logo is for is Varick Media Management. VMM is an audience platform that allows advertisers to target specific audiences and reach these audiences across a customized brand network depending on the client.
HERE IS WHAT WE NEED:
We are looking for a logo for our media product, Audience Driven Media, or ADM for short. Audience Driven Media is purchased by advertisers (brands directly or their agencies) who are looking to utilize the most targeted way of media buying today.
Audience Driven Media needs a logo that is strong and simple. This logo will be used on business cards, PowerPoint templates, websites, brochures, and other places. Logo should look good both big and small.
OUR TARGET AUDIENCE IS:
Our target audience are brand marketers and media agencies.
We want people to think that Audience Driven Media is serious and cutting edge. We also want them to know that audiences (consumers/people) are most important and understanding them is paramount.
WE LIKE THESE DESIGNS:
Logo for VMM: www.varickmm.com
Logo for AudienceScience: www.audiencescience.com
Logo for Rubicon Project: www.rubiconproject.com
Logo for Always On: http://www.alwayson.goingon.com/
Color: something bold (not yellow)
WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:
We do not want to see something generic.
We would like to see ADM and Audience Driven Media within the design - similar to how Always On (above link) works together
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