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Business Info

Business Name

Pracedo Ltd

What do you do?

We provide innovative, cutting edge, high quality cloud based strategy and solutions.

Pracedo is a small consulting company specializing in cloud computing and SaaS implementations (mostly Salesforce.com). Our solutions are customized to the needs of each client.: We research the clients individual needs, advise the client on the available options, develop implementation strategies and finally train clients on how to use and maintain our solutions successfully and independently.

The name of our company comes from the Latin work Praecedo, which means to precede, go before, excel or surpass. Our solutions are innovative and utilize cutting edge partner solutions that go beyond client expectations.

Some words that describe our company:

Innovation
Experience
Wisdom
Knowledge
Success
Exceed
Surpass
Future
Progress

What is the exact name you would like in your logo?

Pracedo

Target Audience

What is your industry?

Cloud Computing is an Internet-based computing model, whereby shared resources, software, and information are provided to computers and other devices on demand.

Describe the target audience for your logo

Primarily sales and marketing managers/executives (small to large companies). Most of our customers will have previously purchased a cloud computer application, primarily Salesforce.com.

Our customers need further consulting on additional Salesforce.com partner applications and/or consulting on how to strategically implement these applications.

What are the top 3 things you would like to communicate through your logo?

While we like a cloud in our logo, we would like to be able to separate the cloud from the company name for certain materials or other service offerings. The design of the company name should be relevant and powerful enough to stand on its own without the association to the cloud.

During the collaborative process, we promise to give detailed and thoughtful feedback to designers who submit material. At Pracedo, we value open dialogue and collaboration; both the client and consultant (or in this case, designer) must feel their needs are met in order to work together successfully. We are open to hearing and seeing your ideas. Youre the expert!

Style and Concept

What logo styles do you like (text only, image only, text and image, etc.)?

These logos incorporate good usage of the cloud image:

http://docs.aptana.com/docs/index.php/Ap... -

http://www.cloud9analytics.com/

http://farm5.static.flickr.com/4066/4413... (also a cloud)

We also like this example which conveys innovation:

http://www.logomoose.com/logo-design/ing...

We like this example which fits well with our company names Latin roots (but does not fit as well with a cloud computing company)

http://www.publicis.com/#en-GB/home

What colors do you want to see in your logo?

No preference

What colors do you NOT want to see in your logo?

No preference

Where will your logo be used (print, website, etc.)?

We need a logo to use on our website and stationary (business cards, press electronic and print press materials). A logo that is re-sizable and versatile to put on all our marketing materials. Needless to say, it must be a vector graphic.

Do you have other info or links you want to share?

The name of our company, Pracedo. The name and design of the company name must be able to stand alone from but also cohesively fit with the cloud image.

A vector image.

The typography must be sleek and easy to read.

The logo should have a transparent background so it can be placed on any color background.

Please read this CrowdSpring blog post for designs we do not want:
http://blog.crowdspring.com/2010/07/logo...

Materials

Contract
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