LET ME TELL YOU ABOUT US:
This design is for a beer pong / collegiate-based company aiming to launch an association. The name of our association, which is to be included in the logo, is the "WBPA", which is "The World Beer Pong Association".
HERE IS WHAT WE NEED:
We need a logo which will be the image of our association. This logo will be featured on merchandise, on our website, and in printed promotional materials.
We are looking for a logo which has a "classic", yet polished look to it. We would like it to appear as if this association has been well established, and is well respected. If trying to decide "busy vs. simple", chose a simpler look. For reference, you can look at the logo for the "PGA" (professional golfer's association). The color scheme they use is also nice, however feel free to experiment with colors. We'd assume that using gold is a good way to establish the look we're looking for.
Other elements which you may look to incorporate are olive branches, a ribbon-like banner, or a rustic / metallic effect. These are just ideas to achieve a "distinguished" look.
The logo must include a beer pong-related icon, such as a "rack" up cups in triangular formation (google for examples of beer pong cup formation), a singular cup with a ping pong ball entering, or a player throwing a ping pong ball. If you are not familiar with the game, you may want to do a bit of research before constructing a design. *We prefer a picture of the triangular cup formation included in the logo, but also do not restrict your designs to just the use of this beer pong-related image*
OUR TARGET AUDIENCE IS:
Our audience is a younger crowd, so the design needs to be "fresh". At the same time, we also would like to appear as a well-established, reputable association which has been around for some time.
WE LIKE THESE DESIGNS:
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