LET ME TELL YOU ABOUT US:
Adforces.net is a small start up company focusing on personal and viral advertising. Our online network will allow brands to build closer ties to their brand ambassadors while harnessing largely unused personal advertising space. Our members produce/crowd source creative, extremely focused, inexpensive and cool campaigns that spread like epidemics.
Adforces is the name chosen as the company is structured much like an army (advertising forces), also it conveys a great and unused power of personal advertising. AD word can also be understood or associated as a start of new era.
Adforces is all about having fun and being part of a community of highly connected people, while contributing to the ongoing marketing revolution in which focus and resources are transferred away from traditional mass communication media channels and into building lasting, intimate and authentic relationships with customers.
We are building the army of personal advertisers in several locations globally.
HERE IS WHAT WE NEED:
We need a graphic logo that it will be used for all branded material - website, flyers, emails, stationary, etc. logo should have a small reference to forces/army type of thing conveying strong force, community and power of personal advertising. The website address ADforces.net should somehow be incorporated into the logo. AD and forces.net can have visual separation, using different colours, size of letters or style (we are not designers so we leave this part for you to figure out).
We imagine our logo to be:
- Simple (not to many elements or colours)
- Modern (online like, not too heavy)
- Catchy (has some sort of the symbol that we can ID with)
- Representing our brand values (creativity, drive, fun, personal touch)
With the logo we will be using different taglines depending on the context. We need this tag line to go well with our logo design. Lets use join the AD revolution as the tag line.
OUR TARGET AUDIENCE IS:
Highly social, passionate and connected individuals with a good grasp of fashion and trends. Age 15-40.
WE LIKE THESE DESIGNS:
We uploaded a picture with font which can be used for inspiration (not actual design or anything)..
WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:
We would like to have:
Small military/army/force graphical reference incorporated into the logo (star, helmet, boot... etc.) and tagline .
We would not want to have:
Any type of gun, knife, bazooka :) or any sort of weapon in our logo (we are not real army and we dont want it to be associated with any of that)
No associations with police either please.
Not sure about Camouflage type of colours to be used in design (to strong link to military & a bit borring.. unless its really creatively done...)
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