LET ME TELL YOU ABOUT US:
My company develops creative and cutting edge online solutions for a number of Pharmaceutical, Medical and other high-profile organisations across the UK. We are acting on behalf of our customer IPSEA.
The Independent Panel for Special Education Advice (IPSEA), is a charity that provide parents of children with special educational needs and or a disability with legally-based advice and support to ensure the child receives an appropriate education. The information that they gather is used to work with local and national government to raise awareness and campaign to ensure that all necessary processes are in-place to support children that have special educational needs.
HERE IS WHAT WE NEED:
We require a logo that is professional enough to be credible when communicating with senior government officials. It should reflect the support that the panel offers parents of children with special needs. It can echo the playfulness of children, but should not be childish.
The logo will be used on letterheads, in official correspondence (in government and legal context) and also in promotional material sent out to parents and advocates of the charity. It will also be used for branding on the website, which we have designed:
WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:
The solution MUST:
- Work against white and black backgrounds
- Work in monochrome
- Encompass the letters IPSEA
- Use a san-serif typeface
The solution MUST NOT:
- Use a serif typeface
- Incongruous with our existing web design solution
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