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Business Info

Business Name

Realty 1.5

What do you do?

Online, technology focused residential real estate company focused on offering high end properties a discounted 1.5% listing fee, saving the seller tens of thousands of dollars at closing.

What is the exact name you would like in your logo?

Realty1Point5 or Realty 1Point5 or Realty 1 Point 5

Target Audience

What is your industry?

Residential Real Estate

Describe the target audience for your logo

People buying and selling residential real estate properties as a primary residence. Target buyers of the new generation who leverage technology to search for homes and to find the best online real estate brokerage. 25 - 50 age group. Afford to buy or sell homes for 300,000 and up.

What are the top 3 things you would like to communicate through your logo?

High-tech, social media marketing, value, high-end properties

Style and Concept

What logo styles do you like (text only, image only, text and image, etc.)?

We were originally called iRealty. I have attached the original logo.

What colors do you want to see in your logo?

Facebook colors. Primary blue, a few golds, shades of each, and a few shades of black.

What colors do you NOT want to see in your logo?


Where will your logo be used (print, website, etc.)?

Website, print, yard signs.

Do you have other info or links you want to share?

http://www.irealtykc.com is the original website. The URL is going to change shortly.



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