LET ME TELL YOU ABOUT US:
Design is for a "no frills" ferry service for Captain Cook Cruises in Perth, Western Australia. Our corporate image is very strong, classic and defined and we offer a premium service, at premium pricing in the industry, which is the image we want to portray. We are the largest tourism company in Perth, one of the longest running, very well respected and trusted. Corporate colours are dark sea blue and white. website www.captaincookcruises.com.au and view current brochure for idea on image.
HERE IS WHAT WE NEED:
A logo for a sub brand within our core business. Due to expansion we have acquired high speed vessels. We have already branded this as Xpress Transfer, but looking for a logo to use on tickets, and as a symbol in brochure to identify this service. Service is high speed, but no frills, compared to our usual cruise service that is full service (much like the airlines differentiate between products nowadays)
OUR TARGET AUDIENCE IS:
WE LIKE THESE DESIGNS:
Single colour. Cannot be RED, TURQUOISE or PURPLE. Prefer bold designs that can be easily used in other formats (will be printed on thermal ticket paper) and can cope with being enlarged and reduced.
WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:
Need to convey motion, rapidity, speed and us the word Xpress or Xpress Transfer in the design.
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