LET ME TELL YOU ABOUT US:
Our company is starting a website (RateJock.com) which allows users to rate athletes on a number of different scales/criteria. We are also starting a line of athletic apparel under the brand name GRITJOCK. It is worth mentioning that GRITJOCK is one of the criteria by which athletes will be rated on the RateJock.com website, and essentially is defined as, "An athlete who plays with great determination, effort and indomitable spirit. A sports player who gives their heart to the game and leaves everything on the field".
HERE IS WHAT WE NEED:
We need a logo for the RateJock.com website and a logo for GRITJOCK athletic apparel. The two should have a common theme or common charactoristics. Also, with the GRITJOCK apparel, we would like to have a logo for the entire name and a logo which serves as a symbol representing the name brand the way the Polo horse and player does for Ralph Lauren or the two U's do for Under Armour. We have been really impressed by the creative logos you guys have come up with on this site and are super-excited to see your results (so excited, in fact, that we don't even want to wait 7 days for the results).
OUR TARGET AUDIENCE IS:
Anyone who recognizes the impact that giving your best, all-out effort to sports or anything you pursue, can have on your quality of life. Our market might primarily end up being young, energetic adults, but I would hate to rule out any demographic.
WE LIKE THESE DESIGNS:
We like hip, edgy designs. The Coldsmith font style has a strong appeal but we are not married to it. Our motto at GRITJOCK is "Bleed for it!"
WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:
Picture a strikingly attractive guy or girl covered in mud, bleading from an elbow and both knees, playing a game of pick-up football, diving for a pass in the end-zone that they don't think they can catch, but trying their hardest anyway. I want that person to vist our site and purchase our clothing. Go attract them!
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