• Award$300
  • Entries208
  • Creatives65

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Business Info

Business Name

April Media

What is the exact name you would like in your logo?

The acronym of "M4" and a small line of "april media", once some logo was picked up as winner, we will ask the winner to attach more small character

Target Audience

What is your industry?

Media, on-line video streaming

Describe the target audience for your logo

The Chinese people, who are interested in video with meaningful content, including, forum speeches, education (open course like the on-line education in Harvard or Yale) . The age varies, but focus on younger generation like university students, also parents, teachers and deans of the middle/high schools.

What are the top 3 things you would like to communicate through your logo?

brightness,vividness, confidence, thoughtfulness,

Style and Concept

What logo styles do you like (text only, image only, text and image, etc.)?

Text and image are both welcome

What colors do you want to see in your logo?

dark crimson or something else which could be more harmony with the black background or white background (black background is the primary consideration because this logo would very probably show up in the prefix introduction scenery of many short movies).

What colors do you NOT want to see in your logo?

not specific color would be pre-excluded. But we are not satisfied with the current design, which is made up of green and blue.

Where will your logo be used (print, website, etc.)?

Website, Print material (posters),

Do you have other info or links you want to share?

The Logo design for April Media

April Media () is a web site founded in 2010 and it focus on the event-related on-line video service around the world, but specifically root in China. April Media would like to learn from the business model of Huffington Post (www.huffingtonpost.com) and Fora.tv ( fora.tv ) and try to boost the thoughtful idea in China. We would like to leverage the resources from Universities, think tanks and public forums to boost the confidence of Chinese people, especially the young generation.

The design should be simple, concise, best with only 1-2 colors (3 colors is maximum). The logo should be bright, fresh but not over-joyful. The color could be dark crimson or something like that (The background of the website would be white (turn the "light" on) or black( 'turn the "light" off' model when you watch the online-video in dark night) ). The April Media is represented by the short abbreviation of "M4", so the design should be included the elements of "M4". We are unsatisfied with the current design style and color (see http://www.m4.cn/ ). We want to pick up a logo with such style (http://blog.designcrowd.com/article/243/... ). And we will considering turn our style into a much more concise website than current design.

The April Media originates from the oversea Chinese student movement in Spring of 2008. It inherits the confident, optimistic spirit of the young generation. We want to present the video product with positive content to the people. We will cooperate with the universities for the content like "open course initiative (for example, Harvard and Yale have such platform, and we will do the same thing in China), and with the enterprises to show their achievement for construction.

You can design our logo with an open mind.


WE LIKE THESE EXAMPLES:
www.huffingtonpost.com
fora.tv (but use fewer colors please )
http://blog.designcrowd.com/article/243/...

WE ABSOLUTELY MUST HAVE THIS IN OUR PIECE:
"M4"

Our website:
aprilmedia.cn
aprilmedia.com.cn
m4.cn
m4.com.cn
m4.tv

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