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LET ME TELL YOU ABOUT US:

VictoriaRealEstate.ca is a consumer and investor information site providing local market data, open house, and new development listings for the local Victoria, British Columbia, Canada city marketplace. This is not a realtor's website, it's a site for those who may relocate or locals to access property and market background data.

HERE IS WHAT WE NEED:

We require a logo for the site's header and other branding collateral. The "Victoria Real Estate" brand is to be paramount on the site, and those brand terms need to be front and center in the logo's design. Because the site's brand name is quite long, we're looking to see how it can be tied together in clear, clean, and concise way.

OUR TARGET AUDIENCE IS:

Our customers are primarily going to be investors or people looking to relocate to the city of Victoria, BC. Victoria is a 'garden city' in addition to being on an island, Vancouver Island, on the West Coast of Canada. The city is directly on the ocean. Our audience will be determining if they want to invest in or move to Victoria. A secondary target audience will be existing Victoria residents who want to research the local real estate market prior to buying or selling WITHOUT relying on a realtor for market data.

WE LIKE THESE DESIGNS:

The site the logo will be placed on will feature generous white space. We want everything to be clean and crisp, and most of all, highly legible. We would like to go with a green and blue color combination, staying away from softer pastels. We like realestate.com overall, but the colors are slightly less punchy than what we want. http://www.realty.com/ is good as well, but slightly more pastel than we want.

WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:

comic sans serif:) We must have fonts that render well in all browsers...even though the logo will be an image, please think ahead of what the site will need to match to text-wise.

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