Tell us what you need
What is the exact name you would like in your logo?
What is your industry?
What are the top 3 things you would like to communicate through your logo?
1 - We are a technology company (obviously.)
2 - We cut the crap, no BS, very straight forward/direct with everyone we work with (customers, employees, suppliers, media).
3 - We love our past (25 years of business) and have invested alot in it, BUT we are very excited when we look to the future.
What logo styles do you like (image + text, image only, text only, etc.)
Intelaf means INTELigencia ArtiFicial (Artificial Intelligence in Spanish).
In the original logo that we have attached, we would like to preserve the first letter "I" (a version of Old English font) since customers identify/recognize our company with that character. Please note that the rest of the letters can be changed/modified as you creatively see fit.
In the original logo you will see a picture of a hand coming our of a screen and shaking a human hand. This can be eliminated if you believe that it looks better without it, you can modify it or you can create a whole new image that will fit your proposal. In other words, you have freedom to do anything with the image portion of the logo, AGAIN if you want to include an image (not required).
In the original logo you will see the slogan "Todo en Computacion", please leave it out/ignore it since this will not be incorporated into the new corporate image.
Do you have any other info or links you want to share?
Intelaf is a technology retail chain of stores located in Guatemala (Central America). The company sells everything from computers, laptops, tablets, cellphones, printers, security cameras, to computer components and all types of accessories/peripherals. Similar in concept to Media Markt (in Europe) or Microcenter (USA).
We are not a dot com even though we do have a website (which is visited often); we are a not a corporate company but a family operated business with strong values; we are not a high-end luxury/boutique store since we believe technology should be accessible to everyone who wants/needs it to make everyday activities better/faster/easier.
Intelaf is celebrating its 25th year anniversary and we are looking to upgrade/modernize our logo for the occasion.
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