• Award$200
  • Entries113
  • Creatives34



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As our company name Prudentia Marketing Research indicates (the Latin word prudentia means foresight), we provide consumer trend research and related consulting services. Our approach is truly innovative: We do not rely on conventional surveys, but analyze authentic consumer opinions spontaneously expressed in the internet community in blogs, internet forums or user review sites (digital word-of-mouth). Exclusive Cooperation with computer scientists at renowned universities both in Germany and in Japan enables us to apply cutting-edge text analysis and visualization techniques. Our office is settled in Germany, but two of the founders are Japanese. Currently, we provide our services in three languages Japanese, German and English.

As we founded our company about a year ago, we created our logo and Japanese website by ourselves (www.prudentia-mr.com). Now, we need more professional brand image! Thats why we need YOU.

+ The logo should be useable for everything about the company (website, stationary, brochures, reports, PowerPoint etc).

+ The logo must contain Prudentia Marketing Research.

+ Target audience is global players (mainly Japanese consumer electronics and automobile manufacturers) as well as middle-sized companies (primarily in Germany).

+ The logo should convey a serious exclusive business image, but innovative, scientific and cosmopolitan at the same time. We have to sell our innovativeness not only to progressive people, but also to rather conservative people!

+ The background color should be bright.

+ Our current website (www.prudentia-mr.com) is also going to be renewed. So, it is not necessary that the new logo fit into it.

+ We do not want to restrict your creative ideas and are open to anything! But we generally think: simple is beautiful.

We are looking forward to your entries and will try to evaluate and comment every entry!



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