• Award$200
  • Entries85
  • Creatives17

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LET ME TELL YOU ABOUT US:

I am starting a small online business supplying competitively-priced compostable and biodegradable bags made from Genetically Modified Organic free grain under the Living Planet Bags name. I may start off with one or even a few sizes of bags in order to establish myself, while competing in quality and pricing. Bag uses will include smaller poop bags to large kitchen basket bags to even bigger outdoor bin bags. The logo will potentially go on everything related to the product and business, but will initially be used as the main aesthetic draw for the bags and as the eye-grabber on the website.

HERE IS WHAT WE NEED:

The resulting logo will be printed on bags of potentially various sizes, so the logo itself should go well with the proportions of a small bag or something much larger like those for an outdoor bin. I hope the logo will definitely reflect the ecologically friendly nature of my product. I'll leave design decisions to the creatives, but I had something strong and flowing to reflect the changing mentality towards our environment in mind.

OUR TARGET AUDIENCE IS:

The customers will certainly vary. I hope to appeal to those who were hesitant at first in going "green" because of the cost, but the main customer is probably one already purchasing similar products and are trying new things. I hope my products convey the thought that going green is now monetarily feasible without sacrificing any quality. I can see large urban markets taking advantage and smaller outlying markets expressing interest due to cost.

WE LIKE THESE DESIGNS:

I don't have a particular design I like. The bag itself may be black, green, or a combination of both. I do associate green and blue as ecological colors, but those aren't necessary for any submissions. I am open to seeing any and everything, so feel free to flex the creative muscle. It can be simple and playful, yet sophisticated. It should be bold, while not being offensive. Stylish and timeless are qualities I hope to achieve with the logo. Fewer colors may be better. I also hope it transfers well to black and white or grayscale.

WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:

Though it isn't necessary, I would like to see the text Living Planet Bags or LivingPlanetBags.com integrated with the logo. However, the logo could potentially go on several sources including the products themselves, stationary in the future, and definitely on the website, so the best way to present it on all three media would be great.

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