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  • Creatives27

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Background

Industry

Other

About Your Company

My small company creates custom marine canvas enclosures and covers for large boats/yachts, and also for smaller watercraft. My target audience is located in Southeast Michigan, which is also called The Thumb region. We are on the far east side of Michigan, along the border with Ontario Canada, from Lake Huron to my north, all the way down the St Clair River, to Lake St Clair. The small town I'm located in is named Marine City. I do not weave or manufacture the canvas material itself, I purchase that from my suppliers, and then make custom patterns from plastic and paper that I transfer then to the material before I sew the items up and install them. Also, my target audience will be powerboaters, sailboaters, small watercraft owners, vacationers, etc.

Execution

Logo Usage
  • Print

  • Screen / Digital

  • Clothing

  • Signage

Preferred Logo Style
  • Image + Text

Adjectives
ModernClassic
MinimalComplex
FeminineMasculine
PlayfulSophisticated
YouthfulMature
EconomicalLuxurious
OrganicGeometric
AbstractConcrete
Colors to Explore

Blue

Aqua

Designer

Logo Text

Whipstitch Marine Canvas

Top 3 Things

Creativity, Quality, Longevity

Additional Info

Currently I'm a one person operation, but I dont want to represent that in my business design and logos. The word Whipstitch can be the most prominently visibal portion, with Marine Canvas as a smaller part and or font. I like the idea of one word brand recognition. A needle can be used in the logo, but I dont care to use an anchor or any other nautical item, (boat, sailboat, captains wheel, as examples) that clobbers the customer over the head to get the logo across to them. I own the domain name of whipstitchcanvas.com

Materials

Contract
Files

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