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LET ME TELL YOU ABOUT US:

Ephox (pronounced ee-fox) is a fast-growing and successful software company.

We develop software to easily create and publish web content. Please review our existing web site at http://www.ephox.com

It is important that our software be perceived as user friendly and easy to learn. An important positioning is that our product is the most like Microsoft Word for ease of use and powerful functionality.

Another key advantage is our company's enterprise credentials we offer better support, have more features, comply with more standards, integrate with more third party systems and have a higher level of quality.

HERE IS WHAT WE NEED:

Logo for Ephox.

We need a clean, trendy, stylish logo that will be used for web, print and trade show displays.

OUR TARGET AUDIENCE IS:

Our target customers are the web site development teams of large companies and government organizations. Also important are the service providers of these large companies - e.g. other software companies, web development firms and system integrators.

Within these companies we have multiple decision makers:

- Business professionals who will actually use our product to update web site content. They are concerned that our product is powerful and easy to use

- Technical professionals who will need to integrate and support our product. They are concerned that our product is high quality, meets web standards, is well supported and can be easily integrated.

- Managers who need to justify purchasing our software. They are responsible for the success of the web site who are concerned they are making the right decision to invest money with us.

WE LIKE THESE DESIGNS:

We like the four ball concept in our existing logo and would ideally like to keep this... although it can be updated/modified.

WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:

The existing four ball concept in our current logo is quite important.

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