LET ME TELL YOU ABOUT US:
Language Wrangler sells language learning products and provides resources to anybody wanting to learn a foreign language.
HERE IS WHAT WE NEED:
We are redesigning our company brand/identity and need a new logo to go with our new website.
New: (Still in development) http://languagewrangler01.swellcms.net
We need a new logo that we can use on the website, company documents, etc.
OUR TARGET AUDIENCE IS:
Our audience is anybody from homemakers to heartbreakers! hehe ;). Really it's anybody that wants to learn another language. Students, Educators, business people, travelers, anyone.
We want to give the impression that LanguageWrangler is the best place to come for language learning products, resources, and education. We want to give the impression that we are the authority when it comes to language learning stuff.
WE LIKE THESE EXAMPLES:
Our design aesthetic could be described as simple, modern and clean yet totally awesome and FUN! We like the look of many web2.0 sites including:
WE ABSOLUTELY MUST HAVE THIS IN OUR PIECE:
We must have an icon that looks as cool without the company name as it does with the company name. For example, right now our icon is the sphere with all the maps on it, which we like because it shows what we do, and viewers can get a sense of what the company is by looking at it. We can use it without the words when branding...but it just looks out dated on our new site. We wouldn't mind seeing a modified version of it, but we are excited to see what new ideas all you talented designers can bring to the table.
What we ABSOLUTELY MUST NOT HAVE: Cowboy anything. We realize that since our company name is 'LanguageWRANGLER', some designers might be tempted to incorporate some sort of cowboyish themes into the design. We don't like it, so don't do it. :)
MUST HAVE - a color scheme, we like colors! But not too many colors. Design should have main 1-3 colors that we could incorporate into the company identity.
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