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Tell us what you need

What is the exact name you would like in your logo?

It Gets Brighter

What is your industry?

Health Care and Biotech

What are the top 3 things you would like to communicate through your logo?

Fun
Youthful
Positivity/Optimism

What logo styles do you like (image + text, image only, text only, etc.)

Image with name of text prominently integrated; it would be nice to see logos with "IGB" too.

Do you have any other info or links you want to share?

It Gets Brighter is a youth mental health campaign. We use social media to normalise and destigmatise experiencing mental health issues. We do that by young people uploading short videos explaining their experiences. We ask those people to finish the videos with the catch-phrase "it gets brighter".

We want a logo that is simple, yet captures the spirit of the campaign (youthful, positive). An appropriate (but not the only) symbol could be the sun. We would prefer to avoid light-bulbs (due to the symbolism of either being on or off) and stars (due to the symbolism of night and therefore darkness). We feel orange, green or light blue might be appropriate colours but would be happy to consider other colours too.

The logo will primarily be used on our webpage and other social media pages (Facebook, Twitter, etc). The target audience are aged 18-25.

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