• Award$250
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Business Info

Business Name

Kempster, Keller & Lenz-Calvo, Ltd.

What is the exact name you would like in your logo?

1) "K" or 2) "Kempster"

Target Audience

What is your industry?

Legal, immigration law (among additional areas of law)

Describe the target audience for your logo

The target audience: potential clients who are interested in accessing our website to research our firm, attorneys, and immigration services we provide. The audience will consist of people from varying socio-economic and cultural backgrounds. Immigration law is a diverse practice, and clients may seek information on everything from family-based immigration (E.g., spouses, siblings, and parents of U.S. citizens, as well as the U.S. citizen relatives themselves), employment-based immigration (E.g., professional degree holders, artists, business executives, engineers), among other areas. Clients originate from all reaches of the globe, and live throughout the U.S.

What are the top 3 things you would like to communicate through your logo?

Modern but Classic

Style and Concept

What logo styles do you like (text only, image only, text and image, etc.)?

Open to 1) Text Only, 2) Text and Image, and 3) Image Only.

Currently we have a very traditional Times New Roman-esque letterhead, but no logo. We are looking for ideas that may stray from the typical traditional law firm logo.

As a point of reference, we appreciate the DLA Piper logo because it does not scream of traditional law firm, yet looks professional: //www.dlapiper.com/

What colors do you want to see in your logo?

1) Medium reds
2) White (optional)
3) Gold, bronze (optional)

What colors do you NOT want to see in your logo?

purple, pink, fuchsia...

Where will your logo be used (print, website, etc.)?

website, and possibly print (letterhead and office signage)

Do you have other info or links you want to share?

Logo Needed. Established law firm specializing in immigration for twenty-five years is looking for a logo to be featured on our soon-to-be redesigned website, as well as letterhead and other related products. We have discussed a logo centered on the letter K or "Kempster," but we are open to other options that may broaden the scope and incorporate an image, or abstract design. The main purpose of the project is to create a memorable and identifiable logo to match our firms professionalism and high-quality work product. *No Statues of Liberty need apply.



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