• Award$300
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  • Creatives40

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LET ME TELL YOU ABOUT US:

The ICS Law Group is a suburban (Nashville) law firm serving small business clients and individual estate planning clients in the Franklin, Tennessee area. Our firm provides personal service and value pricing for our customers.

HERE IS WHAT WE NEED:

We have a logo that we have used for five years. It is too stodgy and hard-edged. We want a new logo that looks more contemporary, and reflects our friendly, service-oriented culture. We feel our firm is different from a traditional, button-down law firm. We also would like the new design to feel connected to those who are already familiar with the existing logo. To see the current logo, visit our website at www.icslawgroup.com.

OUR TARGET AUDIENCE IS:

We would like the logo to speak to each of the following audiences:

1. Entrepreneurs and closely held business owners who are looking for legal help, but not from a big or traditional law firm

2. Middle to upper income individuals who need wills or other estate planning documents--especially women

3. Music and entertainment professionals who need help with copyrights and contracts

WE LIKE THESE EXAMPLES:

We don't know.

WE ABSOLUTELY MUST HAVE THIS IN OUR PIECE:

ICS must be in the logo.

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