• Assured$200
  • Entries48
  • Creatives20

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Background

Industry

Advertising & Marketing

About Your Company

Our parent company, Innovative Group, connects people and brands through rich experiences, that add collective value and resonate with audiences. We are launching our new line of hospitality suites "InSite - Hospitality Elevated". Our units are, interchangeable, brandable and customizable to provide a premium VIP tailgate experience to any sporting, concert, or festival event. They can also be utilized as office, retail, and production space. In addtion to the units themselves, InSite provides a consultant aspect with experience to guide and build a space based on the clients needs. The style of our units range from traditional to modern to basic. At this time we are only looking for a logo for the overarching business model "InSite - Hospitality Elevated".

The logo will be used as a foundation for multiple mobile hospitality suite options.
Current Suite options are

1)The Traditional - (13'x30' tradtional style premium unit with indoor bathroom)
2) The Skyview - (8'x24' Modern style Tiny home with rooftop deck and indoor bathroom)
3) The Neat Suite - (16'x16' Fold out box units that can be connected together)

(*all units are temperature controlled mobile units)

Our concept is similar to an apartment complex where "Insite" would be the community name and the three option of suites would be the different apartment layouts.

Execution

Logo Usage
  • Print

  • Screen / Digital

  • Clothing

  • Outdoor

  • Signage

Preferred Logo Style
  • No Preference

Preferred Fonts
  • No Preference

Colors to Explore

Designer

Logo Text

InSite Hospitality Elevated

Top 3 Things

Experiential, Interchangeable, crisp and concise.

Vision

We are looking for "InSite" to be a word mark with a stand alone emblem, symbol or icon, that also includes the tag line "Hospitality Elevated". The word mark, tag line and emblem/symbol/icon should be able to work together or stand alone individually and be incorporated into different marketing platforms.

Additional Info

Our website is innovativegroup.agency and you can see who we are and an example of our traditional style unit (It is listed on there as GameDay Traditions - we are rebranding it to The Traditional). Where GameDay Traditions is located in our navigation will change to the new InSite branding and that will lead to a page that layout the available suite options. The file attached is all three options, please disregard the names as we are rebranding to the above.

Materials

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Last updated 08/27/2018 3:16pm
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