Tell us what you need
What is the exact name you would like in your logo?
Variable. My business plan relies on multiple channels of marketing, but I want consistency in the logo that surrounds each marketing campaign. Think of National Geographic's yellow rectangle. You could place almost any name or word anywhere near it but most people will instantly associate that modified logo as NG's.
What is your industry?
Real Estate and Construction
What are the top 3 things you would like to communicate through your logo?
A nautical association
A housing (home) association
What logo styles do you like (image + text, image only, text only, etc.)
I would like a logo that I can use with any text. Text example: Homeport Realty; XYZ Home Tours. These are examples of marketing channels I might employ, but my strategy is to associate a consistent logo. By way of example, a right angle pyramid that combined with another full or partial triangle to connote a sail and a gable.
Do you have any other info or links you want to share?
I want simplicity and visibility. Ideally, the logo image will work in monochrome yet benefit from the use of eye-catching (but limited pallet - say 2 colors) colors too. Also, I am growing a business. This means that my logo will initially get a small visual footprint on some other broker's sign but later may be the premiere logo on the whole sign.
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