LET ME TELL YOU ABOUT US:
Hekima-partners is a consulting company, mainly focusing on small and mid sized companies.
We have created a international community of experts (thought leaders in their field; executives; leading professors). We leverage the experience and knowledge of that international community for the value of our clients.
Our way of doing business is determined by achieving a balance between the business needs and all stakeholders' interests. We think business serve people and not vice versa. We are providing new and innovative ways for improving business and employee and client satisfaction.
We continuously extend our expert network and include also our clients and business partners.
HERE IS WHAT WE NEED:
We need a logo which supports our main messages and visions. The logo plays an important role of building or brand. The logo should be a symbol of our approach of building connections and/ or building networks. The logo will be used in every part of our communication (e.g. business cards, stationary, web site, ...).
OUR TARGET AUDIENCE IS:
Our customers are executives/ decision makers of mid and small sized companies (1-1000s employees), mainly in Germany and USA.
They should think we are innovative, cross-cultural, responsible, trustworthy and that we provide sustainable solutions for them. We are trend setter in consulting and we are aware of any major global trends, based on the utilization of our expert network. They know they can rely on us. They like to be in a partnership with us, they put us on their list of preferred suppliers. We not only provide advice and then do not care anymore, we provide sustainable solutions and are in a long-term relationship with our clients.
WE LIKE THESE DESIGNS:
Bank of America (nice, friendly color; good fit of the name and logo)
UPS (very unique, can not be mixed up with another company; colors, which symbolizes trust that they take their business seriously)
Merryll Linch (the font they use for Merryll Linch, is unique and kind of a logo by itself.
Preferred color: grey-blue (not bright blue); maybe green (this is kind of a trend)
'hekima' ist Kisuaheli and stands for 'wisdom', 'new ways' -> could be also symbolized in the logo
WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:
We don't like fancy colors, like bright yellow or pink.
We don't like too generic logos, e.g. a lot of companies use a globe in their logo, that is not very unique.
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