• Award$200
  • Entries117
  • Creatives18

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Creative Brief

Who are you?

We're a young student-run startup creating software for group collaboration. We are going to help organizations connect their teams, projects and information so everyone and everything works together. We want to create an environment for real collaboration.

Groupeffect.org is where we will deliver our web-application.

What do you need?

Group Effect needs a great logo to convey who we are to the world.

We want to convey the concepts :

- modern
- creative
- organic
- connected

We will extrapolate the visual style to design the look and feel of our web-application. Flexibility is appreciated here.

Who Is Your Audience?

We will be selling to businesses, organizations and consumers alike. I'm not going to limit you here.

If our logo could write a letter it would say:

Hello world!

We're excited to meet you. There's so much we can accomplish together! We need to change the way we look at the world. Everything on this planet and everyone is connected. Imagine what things would be like if everyone realized that. Imagine what we could accomplish.

Requirements

We Like These Examples

http://www.brandsoftheworld.com/logo/inn...
Cool icon, lots of colours, gives me flexibility with the web-app design

http://www.brandsoftheworld.com/logo/ope...
I don't like the colour scheme, but I do like the meaning embedded in the icon.

http://www.brandsoftheworld.com/logo/ima...
Says "we're creative" - That's right!

We Absolutely Must Have

It's up to you - Group Effect, GroupEffect.org, groupeffect.org

A great design! I'm excited to see what we can come up with.

Materials

Contract
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