• Award$200
  • Entries32
  • Creatives18

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Background

Industry

Consulting & Professional Services

About Your Company

Golden Age @ Home is a case management based sorrogate caregiver service for clients who live or work at a distance from their loved one, or do not have the personal capacity to provide the needed care. Our care managers are experienced in geriatric care, assisting in making necessary decisions less stressful to the client and their families. Our target market includes GenX, Millenials and Baby Boomers generations.

Execution

Logo Usage
  • Print

  • Screen / Digital

  • Signage

  • Outdoor

  • Clothing

Preferred Logo Style
  • Image + Text

  • Image Only

Preferred Fonts
  • Serif

Colors to Explore

Blue

Aqua

Yellow

Logo Text

Golden Age @ Home

Top 3 Things

Comfort, Caring, Professionalism

Vision

Nothing reflecting end of life or Convalescing. Looking for an eye-catching, uplifiting yet calm image that will draw attention to the target audience. Target market is GenX, Milinnials, and Baby Boomer generations.

Additional Info

Reasons families will seek help:
Family members live out of area and cannot provide consistent care
Loved one experiencing crisis
Caregiver responsibilities too overwhelming
Changes in seniors health status and ability for self-care
Caregiver crisis
In need of professional assessment regarding care
Family seeking expert advice for Dementia/Alzheimer’s Care
Family conflict/disagreement regarding care
Our services:
Assessments: We conduct a full review of client needs including; living conditions, safety, medical, financial, social, and potential legal issues.

Plan of Care: Based on our assessment outcome, a care plan will be designed to meet the personal needs of the client and family through a collaborative approach.

Community Referrals: We are uniquely positioned to identify and make appropriate referrals for the client and their family because of our extensive network of community resources and connections.

Case Management: We coordinate client care with family participation in the decision of care options, ongoing client monitoring, and providing scheduled family updates.
Placement Assistance: Through our established network, we can assist clients and families identify residential placement to fit their personal needs, and assist with the transition in process.

Advocacy: We work as advocates for our clients to ensure their best interest is being met.

Expert Legal Support: Our referral network of attorneys can provide the professional services needed, and we can provide expert support or testimony.

Quality of Life Focus: Our focus is on the well-being of each client and will help pursue care options that maximize their quality of life.
Here’s what our clients can expect from us:
Consistent communication regarding the ongoing care needs of their loved one

Coordination of appropriate home care services to ensure their loved one’s quality of care and quality of life

Assistance with selecting appropriate residential placement and level of care transition

Identify and make appropriate community referrals for their loved one and their family

Materials

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