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Background

Industry

Food & Beverage

About Your Company

The company is called Springfield United (SpUn) and we will be a family friendly soft serve ice cream (cones, sundaes, shakes) and beer garden with a playground. The location is in a historic Jacksonville, FL neighborhood called Springfield. The building is an old Spanish Revival auto service shop. Address is 1401 N. Main 32206 if you want to look at it. There will be mostly outside seating on community tables. We have an idea for a tag line of The Elements of Fun and thought a t-shirt with Sp and Un used in a kind of Periodic Table of the Elements style would be cool but we didn't want that to be the actual logo (too brainy).

Execution

Logo Usage
  • Print

  • Screen / Digital

  • Clothing

  • Signage

Preferred Logo Style
  • Image + Text

  • Image Only

Preferred Fonts
  • No Preference

Colors to Explore

Designer

Logo Text

Springfield United

Top 3 Things

Ice Cream, Beer, Playground

Vision

Retro, historic relative to the time period of the building and neighborhood

Additional Info

.eps, .jpg thinking about using an old teeter totter or playground style merry go round as design elements
https://www.dreamstime.com/photos-images...
https://dissolve.com/video/Sad-empty-mer...

Materials

Contract
Files

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