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Tell us what you need

What is the exact name you would like in your logo?

StressProtect. The logo-icon shall present a new product extension under existing brand - FITOGURU

What is your industry?

Food and Beverage

What are the top 3 things you would like to communicate through your logo?

The logo shall communicate a new product - StressProtect under FITOGURU brand.
Logo shall be presented in form of personal hero, similar to current identity of FITOGURU brand, in terms of overall creative style (easy, eyes catching, funky, positive, personal and emotionally very approachable), work within and not against to existing style, contribute with new hero to exist family of other product heros.
Logo product icon shall clearly communicate what product does deliver (provide right nutrition from the blend of most powerful natural ingredients on earth to support and to protect your health from negative impact of stress at work, helps you feel relief, to be relaxed and balanced).
Logo-product icon shall be easily understood without additional wording words given that brand to be sold across international markets (where by visual identity consumers can easy get the message what product for).

What logo styles do you like (image + text, image only, text only, etc.)

See our existing range of products, with each product has its own personal hero. While each hero demonstrates his personal function, all products are unified under one brand FITOGURU.

Do you have any other info or links you want to share?

Please see the link to our existing internet cite - www.fitoguru.com Currently we have only Russian version of cite on line, where you can find all five existing products with each individual hero. Please see file with detailed brand architecture (emotional benefit, reasons to believe, target consumer description, distribution channels).

Please see enclosed file with brand architecture, where you will find brand preposition, emotional benefits, reasons to believe, target consumer description. Also please see in one file



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