LET ME TELL YOU ABOUT US:
FanFare is a new fan reward scheme launching in Summer 2010.
Our tag line is "By fans for fans for football" (soccer)
We can't reveal exact details of the scheme but members will be rewarded (financially and with exclusive content) for supporting their club.
The scheme will generate money for fans as well as clubs, and support grass-roots community sports projects.
HERE IS WHAT WE NEED:
We need a logo that evokes the "By fans for fans for football" tagline and ethos.
It needs to be simple but effective, sit comfortably with other brand and club logos and work just as well on a billboard as it would on a small business card.
We are looking for something classy, not quirky. There should be a sense of high quality and exclusivity to the design.
Whilst our initial focus is football (soccer) we do plan on expanding into other sports and properties so this should not be the central theme of the logo, instead the focus should be on fans (of any sport or entity).
We would be interested in logos that can be tailored depending on the specific property e.g. FanFare Football, FanFare Music, FanFare Golf etc
We don't currently have brand colours so open to suggestions.
OUR TARGET AUDIENCE IS:
Sports and entertainment fans and enthusiasts in the UK and around the world.
WE LIKE THESE EXAMPLES:
We like the red and blue NBA / MLB logos but not looking for a replica of these as they're too associated with American sports.
WE ABSOLUTELY MUST HAVE THIS IN OUR PIECE:
Our name and tagline as part of the logo.
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